Bigger and better built-in sales with Beko!
Independent retailers are a very important part of our business at Beko, and that’s why we’re over the moon to report that sales of our built-in appliances grew by 57% through independent channels in 2016. High-streets should be a vibrant and healthy mix of local businesses, and we’re passionate about supporting every single one of our retail partners.
Built-in is a continued focus for Beko and we are investing heavily in media support throughout 2017. This includes advertising on TV, digital and video on demand channels such as ITV and Channel 4. With this continued support and the fact that 95% of our customers recommend us (Reevoo) we hope to drive consumers instore.
2017 is going to be another great year for Beko, and we’re supporting our retail partners with new innovation and technology, as well as some great initiatives:
- Built-in training for sales staff from our award-winning training team
- 2-year warranty on all Beko built-in appliances
- Portable built-in display units in selected stores and digital support
Take a look at our latest built-in appliances now available to all independent retailers:
COOKING UP INNOVATION
Our built-in cooking range offers a contemporary, sleek, modern look for any kitchen.
Easy to clean offering a complete range of solutions to those who hate cleaning their ovens, our range offers everything from pyrolytic self-cleaning, catalytic liners, easy clean enamel interior, removable full glass inner door and side racks
Is your customer a keen baker? Our True Fan Cooking Oven has a heating element surrounding the fan, which means heat can be distributed evenly and quickly for the best possible results
Indyflex the ultimate in induction cooking, indyflex allows you to merge two cooking zones to accommodate larger pans. Ideal for any keen cooks
Touch control LED digital display a new slick look that’s easy to control
Hero models: CIF71X/W, CIF81X
SUPER SLICK INSTALLATION
Plug&Play launching this summer to independents, this hob is super easy to install – just plug it into a standard socket and you’re ready to go.
Clip&Go another ideal choice for those shoppers who want an easy installation process. Clip & Go allows you to fit a hob without any tools or fixtures, simply clip it into place – no need for a screwdriver or tools. Now available on ceramic and induction hobs
Hero models: CIHI21B
12 place settings in 30 minutes!
Customers moaning about a dishwasher that takes hours? All our built-in dishwashers wash a full load of dishes in just 30 mins!
Complete flexibility. Ideal for those customers who want to maximise the amount of space in their built-in dishwasher, our new models come with adjustable upper baskets. Simply move them up or down to accommodate taller glasses, or bulkier items on the lower level. Foldable plate supports add even more versatility, and the removable sliding cutlery basket gives consumers the freedom to load whatever they need in the dishwasher.
Hero model: DIN14C11
Super large loads in just 39 minutes!
Time saving our 7kg built-in washing machines can wash a full load in just 39 minutes! Ideal for customers with a family who want to reduce the amount of laundry they do every week
Large drums cater well for bulky items such as towels and bedding
High Spin Speed - helps reduce drying time on the line or in the tumble dryer by removing more water
Hero model: WMI71441
RRP: £ 399.99