Posted 8th January

Victorian Plumbing reports record revenue and profit

8th January 2020 - 13:00pm
Victorian Plumbing, kbb, kbb daily, kbb industry news

Victorian Plumbing, the online bathroom retailer, has reported its financial results for 2019, with a record revenue of £151m and profit of £10.1m.

According to the company, revenue has grown by 28% since 2018 (£118m), whilst profit has also risen by 188.6% in the last year. This positions Victorian Plumbing as the largest bathroom retailer in the UK, and representatives have deemed this a ‘significant achievement in what has been a difficult year for the bathroom industry, amidst buyouts and administrations encountered by the business’ competitors.’

The company cited ‘brand awareness’ one of the chief reasons for its success, whilst also noting 'return custom from trade partners' as an important factor in the year’s high earnings. It credited its new ATL campaign - featuring Laurence Llewelyn-Bowen - and suggested investment in staff and technologies played a part in producing record figures.

Mark Radcliffe, Managing Director of Victorian Plumbing, said: “I’m really pleased to stop and assess what we have achieved, from humble beginnings in a garden shed to the largest UK bathroom retailer. It’s a real testament to the team's efforts and relentless pursuit of perfection.

“It’s been a year when competitors have pointed the finger at a variety of factors such as the housing market, Brexit and consumer confidence, but the fact that we’ve succeeded where they haven’t shows that it’s our staff and people that make the difference.

“We constantly aim to be better than the competition in all areas with exciting targets set by the teams and so much care and pride throughout. I’m really excited about the future of Victorian Plumbing, with much more still to come.”

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