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Ben Fogle to join Fisher & Paykel at kbb Birmingham

13th February 2020 - 07:00am
Fisher & Paykel, kbb, kbb daily, kbb industry news

Ben Fogle, the award-winning broadcaster and adventurer, is set to join Fisher & Paykel’s stand at this year’s kbb Birmingham exhibition.

Fogle will open the show on Monday 2rd March with a talk on his travels around New Zealand and discuss his affinity with the New Zealand brand, which aims to be the most ‘human centred’ appliance brand in the world.

Fisher & Paykel’s stand has been created by three up-and-coming New Zealand designers and will also showcase the brand’s latest appliances alongside providing visitors with Kawakawa tea.

“This year, our number one priority is kitchen studios and independent KBB retailers, and this will be reflected in the innovation and level of investment at KBB 2020. Our stand design this year will really set the bar in immersive design. It’s going to incorporate a beautiful backdrop inspired by the fresh and green landscape of New Zealand in which we will display our gorgeous new column refrigeration and touch screen ovens.

We are also delighted to welcome a long-time friend of F&P, Ben Fogle who will open the show on Monday 2rd March with a captivating talk on his travels around New Zealand and his affinity with our brand which strives to be the most human centred appliance brand in the world,” says Helen Haider, Head of Marketing at Fisher & Paykel. “For us, the show is about reconnecting with our current KBB partners and providing a platform for new studios who are yet to discover our innovations and design philosophy at the premium end of the market.”

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