Posted 10th July

Essential Bathrooms makes new ‘enhanced’ website

By KBBDaily on 10th July 2018 - 10:11am
bathroom, essential bathrooms, website, digital, ideal bathrooms, social media, kbb, kbbdaily

Essential Bathrooms – a private label of Saint Gobain’s Ideal Bathrooms – has launched its new “bespoke” website, which the company said is mobile- and user-friendly and is designed to provide “an enriched experience for bathroom retailers”.

According to Essential, the website redesign came following year-on-year growth for the company. The new site includes in-depth product data such as specification sheets and dimensions, as well as a showroom locator to allow customers to find their nearest Essential stockists.

The company has also created new social media accounts. “The new exclusive site gives us a platform to be able to adapt as we continue to grow, and the needs of our customers evolve,” said Essential Bathrooms category manager Andrew Cotterill.

“Our continued attention to detail and commitment to listening to and trying to meet our customers' wants and needs is the reason behind our continued growth. Both our product and customer portfolio are evolving constantly, and this is why it was incredibly important for us to develop a website, which can be easily accessible to all of our customers.”

He added: “We see Essential as an aspirational brand and its longer-term development will harness the continuing developments in contemporary bathroom trends, while offering great value and impeccable product quality.”


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