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KitchenAid Experience Store holds ‘Christmas in July’ event

By KBBDaily on 12th July 2018 - 13:10pm
kitchen, kitchenaid, christmas, july, event, experience, wigmore street, london, mda, sda, kbb, kbbdaily

KitchenAid recently held a ‘Christmas in July’ event for the press at its Experience Store on Wigmore Street in London, designed to increase awareness of its range of major domestic appliances to accompany its well-known SDAs including its stand mixer.

Brands including Bailey’s, Guittard Chocolate Company and Kilner were present at the showroom to offer visitors tastings and demonstrations. Chef Lisa Marley and her husband Nathan were also present to prepare Christmas treated using a range of KitchenAid appliances.

“Appliances from KitchenAid are designed to inspire and take the user’s culinary expertise and creativity in the kitchen to the next level,” said KitchenAid brand and kitchen studio channel controller Lee Collett.

“This is the first event of its kind that has been hosted at the KitchenAid Experience Store, and we are thrilled to provide visitors an opportunity to experience the magic that KitchenAid major domestic appliances offer.”


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