Posted 9th May

FIRA welcomes new council member

By KBBDaily on 9th May 2019 - 10:45am
movers and shakers, fira, Furniture Industry Research Association, council, member, appointment, moores, product development, head, kbb, kbbdaily, kitchen

The Furniture Industry Research Association – FIRA – has appointed Andrew Story – who is head of product development at Moores Furniture Group – as its new council member.

According to FIRA, the appointment of Story “helps bolster the council’s representation from the kitchen sector”, with close to 10% of its membership being from the kitchen sector with a combined turnover of around £2bn per year.

“It’s a key priority to have a good balance of council members to reflect the membership,” said FIRA COO Phil Reynolds. “We did identify that we had a gap from the kitchen sector and by Andy joining us we’re readdressing this.

“It’s only through having a cross-section of council members that we can ensure that the Research Association delivers across the entire furniture sector, without bias towards one segment. A few months ago, Andy met the council and both parties were eager for him to get on-board.

“I look forward to his participation in his first formal council meeting in June and for the kitchen sector to once again have a stronger voice.”


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