Posted 30th May

Axor hires new head of global brand marketing

30th May 2019 - 10:00am
movers and shakers, axor, martketing, hansgrohe

Hansgrohe Group’s Axor brand has made Anke Sohn its new head of global brand marketing. She will report directly to Olivier Sogno, vice president at the Hansgrohe Group.

In her most recent position, Sohn led the International Marketing Team for Vitra in Switzerland, where she was responsible for Germany, Austria, Switzerland and various growth markets.

Prior to her role at Vitra, she was head of marketing & PR at Hanro International and marketing manager for Dornbracht in Spain.

Anke Sohn said: "I look forward to this new challenge. Together, with my team, I would like to position Axor as the first choice for interior designers worldwide, move forward with digitalising our brand and continue the success story of Axor with innovative, design-savvy products."


Related articles

SBID names finalists of 2019 International Design Awards

Posted today - 10:29am |

The shortlist for the KBB category includes Diane Berry Kitchens and Eggersmann Design, pictured

Designjunction uncovers details of new talks programme

Posted today - 08:00am |

Architect Nigel Coates, pictured left, will give a talk on Queer Culture and the City, while Ab Rogers, centre, will discuss Dyslexia and Design

Faucets says goodbye to long-time staff member

Posted today - 07:00am |

Chris Townend, pictured, is retiring from the company after several years in the role of sales – spares specialist

Haier to present IoT ‘ecosystem’ at IFA 2019

Posted yesterday - 15:30pm |

The group’s 3,400sq m stand will showcase the smart product families of Hoover, Candy and Haier


in the spotlight

InSinkErator® Neotank

popular articles

Whirlpool admits to 24 NDAs used for fire-risk dryers

Roca and Graham team up for training programme