Posted 24th Jul 2019

Plumbase welcomes new head of sales and operations

24th July 2019 - 14:49pm
movers and shakers, plumbase, appointment, sales and operations head, kbb, kbbdaily

Plumbers’ merchant Plumbase has appointed Matthew Longford as its new head of sales and operations, focused on driving sales and margin growth.

Longford has previously worked in retail and distribution before he moved into the HVAC sector. He was formerly general manager for domestic boiler manufacturer Ravenheat Manufacturing.

“It’s a great opportunity to advance my career and be involved in an evolutionary merchanting sector as we advance our operations to be relevant to our current and future customers,” said Longford.

“Selling boilers can be a complex process but merchanting is one touch-point that if executed well can make the approach much smoother. The key to success though is great customer service and a strong understanding of what you’re selling.”

Plumbase managing director Mark Bradley added: “We’re delighted to welcome Matthew to the Plumbase team. The experience and installer interaction he has gained from his well-established career will no doubt be invaluable to ourselves and our customers.”


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