Posted 28th August

Grohe named Official Shower Partner of Tough Mudder endurance series

28th August 2019 - 08:03am

Grohe has teamed up with endurance event series Tough Mudder for the rest of the year as its Official Shower Partner.

The partnership kicks-off with the Augustus Gloop obstacle at the London South event in September, followed by the Tough Mudder Urban 5k in Clapham Common on 4th-5th October. Grohe will assemble its own #ShowerSquad and will also be running giveaways for followers, and sharing the #ShowerofChampions message.

Grohe UK marketing activation manager, Ebru Bircan said: "Grohe is unleashing its fun side in a way you have never seen before. We will be the first brand in the kitchen and bathroom industry to partner with Tough Mudder. This new and exciting partnership provides us with the perfect platform to strengthen brand awareness amongst an audience of go-getters, high achievers and adrenaline junkies. If there is one audience that will be grateful for a high-quality shower it’s the ‘mudder’ community!”

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