BC Designs to ‘invest heavily’ in Middle East and USA markets

Bath maker brings staff back from furlough as it prepares for international expansion

Darren Allison, Managing Director BC Designs

Leading bath maker BC Designs has brought back 100% of its employees from furlough as it refocuses its growth plans.

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The company, which remained operational during lockdown with a limited service, has now resumed its full operations to support both UK demand and overseas sales.

Already present in European Countries, BC Designs has received several significant sales enquiries from the Middle East where demand for British products and quality is growing. The company is also currently developing a new collection of products aimed at the USA market.

Darren Allison, Managing Director at BC Designs, says: ‘Lockdown presented us with a unique opportunity to revisit and refocus our business strategy.

‘We have strong growth plans and one area which will allow us to achieve this is through increasing our presence and sales in the international arena.

‘The senior management has since taken the decision to invest heavily in key markets including the Middle East and the USA, of which we have already started to see the benefits. Since June 1st, we have already secured housing and hotel contracts in Ireland, with plans to continue to invest heavily in the country.

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‘However, this has only been possible by bringing back all our staff off furlough to ensure we have knowledgeable sales and customer service staff to meet demand both in the UK and abroad.’