At the NEC, visitors experienced designing their own dream rooms using one of Virtual Worlds’ two 4D Theatres, one focusing on kitchen design and the other on bathrooms. The company have suggested that a generous number of leads were generated for its retailers during the show.
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Nathan Maclean, Managing Director of Virtual Worlds, said: “Grand Designs Live gave us a brilliant platform to showcase the 4D Theatre and to introduce many consumers to the technology for the first time. Comments from those who tried out the technology were extremely positive and we are very pleased in the amount of awareness our presence at the show raised for our Virtual Worlds retailers.”