The firm’s purchasing director, Gill Greenhalgh, said the move had long been in the pipeline.
“JJO plc have been carefully considering an additional appliance brand for some time,” she said, noting that the KBB market is “crowded with similar brands and products that offer no points of difference”.
“We firmly believe that the Candy brand offers great styling with truly unique features all at very competitive price points,” she added. “We look forward to establishing Candy within our portfolio and building the brand within the independent kitchen retail channel.”
The family-run firm, whose retail division operates as Rossendale Interiors, currently stocks built-in appliances by Bosch, Neff, Caple, Culina, New World, Stoves and Belling. From this month, Italian appliance maker Candy will join the collection.
Candy’s parent company, Haier Europe, welcomed the deal. Head of Channel Dan Halfpenney said in a statement: “JJO’s operational strengths and knowledge of the industry made them a perfect partner for Candy to launch their new Timeless range into the kitchen market.
More like this
“Candy’s strong design elements, real value and attention to detail complement the same qualities offered by JJO across their range of kitchen furniture.”