Lakes, who were recently shortlisted in the packaging awards, have been announced as a finalists in both the ‘Best Use of Research and Insight’ category and the ‘Best use of Advertising’ category, working with MRA Marketing.
Mike Tattam, Sales and Marketing Director at Lakes, said: “The CMAs showcase the best in construction marketing so to be shortlisted for two awards is fantastic news. We knew working with MRA Research would lead to reliable insights to inform our strategy.
"Being among the shortlist is recognition of the results achieved and the positive impact the research and MRA’s work is having on our company direction. We’re looking forward to the gala dinner and hopefully we’ll be fortunate enough to win!”