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Jon Stanley

Jon Stanley is the vice president of marketing at quartz kitchen and bathroom surface manufacturer Caesarstone UK


Quartz vs concrete: achieving industrial aesthetic

Posted 22nd March


The industrial concrete trend has been around for some years, featured on TV and in high-end architectural and interior design magazines. Poured concrete kitchen worktops, splashbacks and cladded walls are becoming highly fashionable, but there are shortcomings with the real thing.

A specialist is required, it is costly, can be messy and time-consuming to make; prone to cracking, staining and bacterial growth. Not to mention the environmental impact of real concrete production is huge, even without the added weight of trend-led demand in residential design.

Concrete also needs considerable maintenance. A true virtue of Caesarstone’s Rugged Concrete quartz material is its tactile texture; it has a coarse appearance that authentically emulates the randomly pitted finish of concrete, whilst remaining smooth to the touch.

Sustainability and an awareness for the environment should be a fundamental part of any serious business. When specifying for a new project, it is important to look into the eco-credentials of suppliers. Caesarstone, for example, is the first quartz manufacturing company to have received the British ISO 14001 certification – a standard that recognises competence in environmental management and performance.

The Caesarstone Concrete series embraces the trend for industrial décor and raw materials used in design. The Concrete Series comprises a variety of finishes that exquisitely achieve the coarseness of concrete to create a real design statement. The addition this year of 4033 Rugged Concrete strives to push these boundaries even further. Rugged Concrete will make a daring and bold addition to a room; its urban inspired design accentuated by dark grey tones and unique imperfections offers a textured look to its finish.

Reasons to specify quartz on your next project:

  • Not only does quartz last longer than almost all other surface options, it is easier to clean and will keep looking good for longer. Quartz doesn’t need sealing, treating, polishing or any other form of maintenance. A simple wipe clean with a mild household detergent and warm water will usually suffice
  • Quartz is waterproof and highly resistant to mould and mildew, making it the perfect material for damp or wet areas such as showers, wet rooms and bathrooms
  • Quartz is one of nature’s hardest minerals and consequently quartz surfaces are impervious to scratches and staining, ensuring that they will stand up to the rigours of even the most well used family homes
  • Quartz surfaces are highly versatile and can be used for kitchen worktops, splashbacks shower returns, wall cladding, bath surrounds, and flooring. High quality quartz can even be thermoformed in to curved shapes
  • There is an enormous variety of colours and patterns. Caesarstone offers 44 different products from gorgeous single-coloured surfaces to complex natural marbles and granites, through to urban styles such as concrete. For traditional and luxury schemes, choose marble styles like White Attica and Calacatta Nuvo. From the contemporary loft look, try Rugged Concrete.
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