Cosentino has unveiled Cosentino We, a new global community for professionals that “represents a new step forward for the company’s existing loyalty programme” it said, offering new opportunities for stonemasons, kitchen retailers, architects and designers to grow their businesses.
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Cosentino We – which is part of the company’s digital transformation process – aims to lead “the digitalisation of the sector through its own internal processes in order to inspire and promote loyalty among clients and partners”.
Enhanced opportunities for professionals include better access to information, enhanced ways of experiencing the Cosentino and Dekton brands and products “thanks to new interactive digital tools”, a closer relationship with the end client, greater visibility and better dialogue among professionals “from different nationalities and even different languages”.
The project offers four profile levels – namely Pro, Elite, Premium and Platinum – and “comprises tools that motivate and respond to the needs of each of the profiles, with the speed and agility that the digital world is able to provide”.