The partnership will see the bathroom brand begin to offer home and lifestyle products as part of its new Home Boutique Collection. These will be available only in directly operated stores and on the new devon-devon.com website.
More related content:
- Devon&Devon consolidates presence in UK market
- Tom Howley launches Cheltenham showroom
- Florentine brand Officine Gullo to launch new London showroom
‘We are proud,’ explains CEO Graziano Verdi, ‘of this initial result of the partnership between two companies that have always been ambassadors of the excellence of the “Made in Italy” concept around the world and of being able to offer Devon&Devon customers the perfect way to round off their bathtime ritual.
‘Created with the same aspiration for excellence that brought Frette tex- tiles onto the Orient Express and into the homes of more than 500 European royal families,’ explains General Manager Nicola Bertini, ‘Frette for Devon&Devon towels and bathrobes are a tribute to the timeless beauty of our brand’s collections.’