Managers of ISH, the world leading trade fair on responsible water and energy management, have announced that 2021 will see a ‘hybrid’ ISH event, as a result of the COVID-19 pandemic.

In a recent statement, managers announced ISH 2021 will be supplemented by an extensive digital programme, in order to reach the customers who are unable to, or do not wish to, attend the usual event at Frankfurt Fair and Exhibition Centre.

The supplementary digital programme is set to have three main elements, including the Media Package Manager, which will see exhibitors to make a presentation using a digital corporate profile in addition to their physical exhibition stand.

Additionally, exhibitors will have the opportunity to broadcast their product presentations and expert around the world in live-content streaming from the new, fully equipped web studio at the Exhibition Centre.

Further information about ISH and registration at www.ish.messefrankfurt.com.