kbb Birmingham organisers hail show as ‘vital source of inspiring new innovation’

‘The exceptionally strong turnout of visitors has reinforced our position as the KBB industry’s biggest forum in the UK' said Mark Gordon, kbb Birmingham Director

kbb Innovation Awards

kbb Birmingham 2020, the leading kitchen, bedroom and bathroom design show took place from 1st to 4th March and saw a huge number of people pass through its doors, with two of the four days having a record number of visitors. The event featured the UK’s largest collection of KBB brands under one roof and offered more innovation and choice than ever before.

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kbb Birmingham crowd

Mark Gordon, Director kbb Birmingham, said: ‘We are delighted that kbb 2020 has delivered so positively for exhibitors and visitors in all areas. The exceptionally strong turnout of visitors throughout the four day show has reinforced our position as the KBB industry’s biggest forum in the UK and shown that it’s not only a place to do business, but is a vital source of inspiring new innovation and design in the KBB sector.’

marazzi kbb birmingham

These sentiments were echoed across the industry, as Richard Hibbert, KBSA National Chair, said: ‘There was a really good buzz and atmosphere at this year’s KBB. The organisers and the industry pulled together for the ‘show to go on’ and it proved to be worthwhile. For independent retailers there was plenty to see, with lots of things that could be taken back to the showrooms and implemented straight away. This is in contrast to some European shows where many of the exhibits are prototypes or inspirational.’

Franke's stand at kbb Birmingham
Franke’s stand at kbb Birmingham

BMA Chief Executive Tom Reynolds said: ‘The BMA has been a long-time supporter of kbb Birmingham and this year’s show did not disappoint. The footfall of the show was great with a positive atmosphere. The event is a key platform for our members and the industry as a whole – a place where they can see the latest products, make new connections and be inspired by fresh ideas.’

The vibrant show floor reflected key industry design trends, such as personalisation and sustainability with a huge range of exciting innovations from the sector. Big industry names like Blum, Caple, Roca, Blanco, and Samsung returned to exhibit, whilst brands such as Zanussi, Bosch, NEFF, Siemens, Quooker, Alno, Marazzi – The Top, Florim, Falmec, Konigstone, Aqualla Bathrooms, LochAnna kitchens, Azzurra Bathrooms and Elfin kitchens made their kbb show debut.

The considerable efforts from exhibitors in creating innovative, exciting and effective stands were celebrated in kbb Birmingham’s annual Stand Design Awards. Judged by exhibition industry experts, the competition determined the best stands against various criteria.

Marazzi stand at #kbb2020
kbb Birmingham #kbb2020

The winners were; Newform for Bathroom under 50m2, Acquabella for Bathroom over 50m2, 4wardrobes for Bedrooms, UKITCHEN for Kitchen under 50m2 and Marazzi for Kitchen over 50m2.

Award winning U Kitchen

This year there was also a special award called The David Caulfield Award for Best Stand Visitor Experience in memory of the late great David Caulfield from BA Components, which was presented to Franke.

Franke at kbb

Roberto Heredia, Export Manager at Acquabella, provided an overview of the stand: ‘This is the fourth time we have exhibited at the show and at each one we try to improve our stand, so we’re delighted to win the stand award again. We always try to tell a story with our stand, two years ago it was based around an architect’s studio and this year we are paying tribute to the retailers. The feedback we have received from visitors has been very good in terms of both our stand and our new products.’

Aquabella at kbb Birmingham

The third day of the show (3rd March) saw the winners of the 2020 Innovation Awards, sponsored by Blum, announced. The award scheme recognises the most forward-thinking and technically advanced products within the KBB sector and is one of the most hotly anticipated events of the show. The 10 shortlisted finalists were displayed in an inspiring showcase across specially designed plinths at kbb 2020 and show visitors voted for their favourites.

kbb Innovation awards

Natufia Lab was crowned the People’s Choice Award winner for its intelligent and stylish product, the world’s first fully integrated and automated hydroponic kitchen garden. The technology automatically maintains light, pH, temperature and water levels in addition to optimising minerals, nutrients and vitamins for non-GMO certified plants.

kbb Innovation awards

Designed for interiors, the Natufia Lab brings nature into the home and allows people to conveniently manage their own produce from the comfort of their kitchen. It also encourages more thought about the environment and sustainable manufacturing, there is no need to worry about pesticides, herbicides or fungicides.

The Wirquin Neo Zero Leak Trap scooped the Judge’s Finalist prize for its cost effective and space saving solution. Wirquin Neo is a new range of zero-leak traps suitable for basin or sink applications. Designed with patented, bi-injection technology, all its washers are over- moulded onto the body to ensure that there is complete protection against leaks. The innovative Wirquin NEO system prevents odours and noises by replacing the traditional valve, allowing the pipes to ventilate naturally.

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Matthew Glanfield, Technical Team Manager from Blum commented: ‘At Blum we’re all about innovation and so we were delighted to be sponsoring the Innovation Awards again this year. The standard of entrants was exceptionally high – in the KBB sector, innovation is all about challenging existing ideas and making people think differently. These awards recognise those brands who have shown really inspirational innovation. Natufia Lab’s Kitchen Garden which won the People’s Choice award is the one that visitors have been drawn to; it’s not only a beautiful thing to look at but it’s an exceptional design. Whilst the winner of the judge’s finalist prize, the Wirquin Neo, is packed with user benefits; it saves space, making it perfect for compact living, it’s easy to install and the design is simple and cost effective.’