PJH unveils new look for appliance guide

Bathroom, kitchen and appliance supplier PJH Group has released the latest issue of its trade-focused Appliance Guide with a redesigned new look.

The brochure features PJH’s entire range of sinks, taps and appliances, and is the “most comprehensive guide” the company has published to date, it said, with “enhanced product listings and product specification details” as well as new ‘intro’ pages for each brand to highlight its bestsellers.

PJH said the guide – which features PJH’s exclusive appliance brands Prima and Teka, as well as Franke, Bosch, AEG, Whirlpool and Neff – also works “hand in hand” with the PJH Partners Portal e-commerce site.

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It also includes a new-style promotional flyer for Prima and Teka, which can be given to consumers and features some “exceptional” offers on selected products, valid until the end of October 2019.

“Whilst the PJH Appliance Guide has always evolved in response to customer feedback, but this new edition is a step-change not only visually, but in the information and imagery it now hosts,” said PJH marketing and product manager Sally Hough.

“It’s easy-to-use and navigate with the layout featuring brand tabs and uniquely, the way the guide works together with our PJH Partners Portal continues to be extremely useful to retailers.”