Adrian Pashley joins Caple as new business development manager for East Midlands

Caple, the leading appliance specialist, has announced that it has appointed Adrian Pashley as its new business development manager (BDM) for the East Midlands region. Pashley, who worked as a BDM for JP Distribution for the last 7 years, will be responsible for maintaining and developing Caple’s extensive customer base as well as introducing new designers and retailers to the brand.

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Pashley said: “With a wealth of experience in the KBB sector, I have covered most of England and Wales in my previous sales role. I am looking forward to continuing to work with customers I already have strong relationships with, so I can introduce them to the Caple brand. I will also enjoy meeting existing customers in order to enable them to achieve the best possible results from their business with us.”

Caple managing director Danny Lay says: “Adrian Pashley’s demonstrable experience stands him in good stead for this role, and we look forward to him joining our highly experienced team on our stand at the kbb Birmingham show in March.”