AO Business appoints new housebuilder lead

John Farnham promoted from the role of National Account Manager

John Farnham

AO Business has announced that John Farnham has been promoted to lead the firm’s housebuilders division after a successful first year for the company.


Farnham, who previously held roles with Samsung UK and Electrolux before joining AO, has been promoted from the role of National Account Manager for the B2B division of


Talking about his new role, Farnham said: ‘I’m excited by the opportunity to really make my own mark on the sector and to drive through some positive changes in the way appliances are delivered and installed on site. AO have a unique vision for the housebuilder industry, and they have made fantastic progress by offering business clients a powerful alternative. I’m determined to make AO Business the best appliance distributor on offer.’


Anthony Sant, MD of AO Business, said: ‘We’re excited for John to start leading our Housebuilder team here at AO Business. Housebuilders are really waking up to the benefits of our proposition to the industry, and with John at the helm, we can continue to move full steam ahead during these unprecedented times.’