Toilet repair parts manufacturer Fluidmaster has announced the appointment of Adrian Hibbert to the new role of Commercial and Specification Manager.

Hibbert brings over 20-years of experience from his current role as North of England specification manager at Reliance Water Controls and previous sales and specification positions at ZIP Heaters UK.

Creation of the newly developed position forms part of the Fluidmaster's five-year growth strategy, which focuses on expanding sales opportunities within the specification and OEM marketplaces.

The role will heighten the profile of Fluidmaster products within the NHS, private healthcare, care homes, high-rise residential, offices, education, social housing and private housing sectors; driving growth in line with current government funding initiatives.

Managing the specification process from concept to completion, Hibbert will work with Fluidmaster’s engineering, design, production and operations departments to oversee client project schedules. He will also form part of an in-house engineering forum, focusing on the design and development of future Fluidmaster products.

Hibbert said: 'I am incredibly pleased to have joined the team at Fluidmaster UK. The brand’s world-renowned reputation coupled with a huge passion for innovation make it an extremely exciting place to be. I am very much looking forward to getting out and introducing new clients to the Fluidmaster product range.'

Stuart Cronie, Fluidmaster’s UK & Ireland Sales Director, commented: 'We’re delighted to welcome Adrian. He’s passionate and highly knowledgeable about the specification sector and he’s already proving to be an engaging and valuable member of the team. We’re delighted to see the work he’s doing with hospitals and universities; we’re sure that his expertise will benefit many new and existing Fluidmaster clients.'

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Adrian Hibbert can be contacted via email: or phone 07391 865 666.