Fluidmaster UK appoints new OEM sales manager

Julia Coulthard to focus on developing the overall strategy and product planning

Julia Coulthard

Sanitaryware firm Fluidmaster has appointed Julia Coulthard as its news national OEM sales manager for the UK.

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Fluidmaster, the UK’s leading manufacturer of toilet repair products and accessories, described the appointment as part of a ‘global five-year sales strategy to grow its global OEM network in line with business and marketing initiatives’.

Coulthard is an experienced sales specialist, whose CV includes stints at Aqualisa, Bristan, Triton, Uponor Ltd and Reliance Water Controls.

In her new role, she will concentrate on developing the overall strategy and product planning of Fluidmaster UK’s core OEM market, including ‘driving product integrations, engaging with partners to develop a deep understanding of their goals and technical requirements and identifying key areas of alignment to create customer value’.

Coulthard said:’ The Fluidmaster brand has an admirably strong reputation throughout the UK and across the world, and I’m very excited to be part of the team. I am very much looking forward to strengthening our sales development and driving growth within our OEM sales pipeline as well as getting to know new customers across the industry.’

Stuart Cronie, Fluidmaster UK’s Sales Director welcomed the announcement, saying: ‘Julia brings with her a wealth of sector knowledge, invaluable expertise and an excellent reputation owing to her previous national sales roles.

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‘We are delighted to welcome her to the Fluidmaster UK family and are sure that she’s going to add a huge amount to our established sales team.’