Electrolux, the household appliance manufacturer, has announced that it has appointed Tim Pugh as its new Head of Electrical Retail, UK & Ireland.

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Pugh comes to the role with a thorough knowledge of the company, having first joined Electrolux as Channel Manager for Pure Play in 2018.

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He previously held the position of Channel Controller for the fine foods distributor RH Amar, in which he was responsible for the coordination of multiple major retailers such as Tesco, Waitrose, Amazon and Ocado.

Pugh said: ‘I am thrilled to be taking on the position of Head of Electrical Retail at Electrolux. With the business currently in good shape, I am excited for the year ahead with product launches planned across the portfolio for both AEG and Zanussi. I look forward to building on the great relationships we have with all our customers and to help shape living for the better.’

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Luke Harding, General Manager at Electrolux UK & Ireland, added: ‘I am delighted to announce the appointment of Tim to the role of Head of Electrical Retail. With a proven track record of delivering commercially sound results, his previous experience put him in the best position to deliver success for the business with a clear focus on Electrolux’s strategic goals for 2020.’

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